The New York Times reports that DDB UK stands accused of creating a sound-alike track for its latest Volkswagen Polo ad.
DDB is understood to have created its own sound track for the ad ‘Stay in safe hands’ after being turned down by US band Beach House.
Beach House, who have consulted a copyright lawyer, are said to have repeatedly turned down offers from Volkswagen and DDB to use their 2010 song ‘Take Care’ in the ad. Read more »
UPDATED – We don’t know who this is for, but someone has sent in a couple of pics of Darth Vader and some Storm Troopers making their way around the London Underground.
Surely there can’t be yet another Star Wars brand tie-in in the offiing, can there?
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This time around the Volkswagen Super Bowl spot is called ‘The Dog Strikes Back’.
The original was a massive hit, featuring a pint-sized Darth Vader trying to use the force to move various objects, and generated 37 million hits on YouTube. Read more »